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SPREAD AI: Salesforce reporting sales actually use

SalesforceReportingClay + Apex
Internal tool · Salesforce

At a glance

A reporting tool built on live Salesforce data, including a contact relationship map that sales users actually adopt. Records are continuously out-enriched through Clay and Apex automations, so the picture stays current without anyone re-keying data.

Overview

Sales teams live in Salesforce but rarely trust the reports it produces. SPREAD AI is a reporting layer built directly on live Salesforce data, designed so the people in the field actually want to open it.

The challenge

Give sales a view of accounts and contacts that is current, connected, and effortless, without asking anyone to re-key data or maintain yet another tool.

What we built

A reporting tool with a contact relationship map at its core, so reps can see how people and accounts connect at a glance. Records are continuously out-enriched through Clay and Apex automations, keeping the picture fresh automatically.

The result

A report sales teams reach for on their own, because the data stays current and the relationships are finally visible.

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